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Integra are the UK's largest
buying and marketing group for office products dealers to
join to remain competitive and have access to superb marketing
material to promote their company to prospects and customers.
They offer a unique catalogue
for their members to differentiate them in a very heavily
marketed industry.
We suggested the catalogue
should be called a Directory. This implies that buyer should
use it on a day to day basis.
This was taken up and
has been used for many years, It has won various awards along
the way.
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